Barilla, famous for their fresh, frozen and dried pastas, sauces and meals, has launched its first line of microwavable meals. Ready in 60 seconds, 320 calories each and 5 great flavors to choose from- will this pronto pasta be perfecto for Barilla?
Schneider Associates has created its first infographic titled “Product Launch Matters” illustrating key findings from the annual Most Memorable New Product Launch survey. The infographic reveals survey results of the top memorable products of 2011, as a well as how consumers find out about product launches and what influences purchases. The results in the infographic have been featured in Brandweek, USA Today, Forbes.com, The New York Times Media Decoder blog, and MediaPost.com.
SA is looking forward to creating many more infographics in the near future to follow this growing trend in news and social media.